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Mazda

MAZDA DESIGN:

BREATHING LIFE INTO THE CAR

 

For Mazda, a car is not simply a mass of metal.

Every car we create has a life of its own.

 

Creating an emotional connection between the car and the driver, which feels like a deep bond between a rider and his/her horse.

Mazda’s “KODO DESIGN” is an expression that makes an ongoing pursuit of the form that reflects such connection.

 

Mazda is committed to further developing the “KODO DESIGN” and create an expression of “redefined elegance” rooted in Japanese aesthetics.

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